In my 78 years I’ve read a few books, and the best one I’ve ever read, page for page, is Eric Hoffer’s little 1950s gem, The True Believer. It won’t do a thing for your business careen, directly, but it will give you the key to how you and others relate to each other, indirectly. If, however, you yourself are the true believer type, reading it would be a waste of time.

Jim Ridgway, Jr. military writer — author of the American Civil War classic, “Apprentice Killers: The War of Lincoln and Davis.” Christmas gift, yes!

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store